Article Marketing

This is the first of two articles on - Article Marketing I've written. Often when you start your business you have a small budget so I've written these articles in the hope that they may help.

Article Marketing
by Michael Molloy

One of the best ways to get free traffic is to concentrate on article marketing. For those of you who have never worked with article marketing before don’t stress, it’s really not that difficult.

The beauty of article marketing is that it is free. A method to advertise your business for free, what could be better? Just write a short article, submit it for free and voila, free advertising.

The way it works is that you write up an article. In that article you write about your topic in an informative way that is not trying to sell something. Then at the bottom of the article you include a little author resource box that says something like this: “Author John Doe writes on a variety of topics. To find out more about this topic John recommends you visit: …” and you include a link back to your website.

Then go online and search for free article directories. There are hundreds of article directories that you can sign up for and post your articles. Pick some of the most popular ones; those will have the most traffic.

You don’t need to be a talented writer to write articles. The articles are short. 300- 450 words are fine and anyone can pound out a basic informative article of this length.

Start by researching your topic a bit. Take some notes. What are other people writing about? What do you already know? What do you want your article to say?

One easy way to write an article is to summarize an article you find online. DO NOT plagiarize, or copy it word for word. It is easy enough to read an article and then rewrite it using your own ideas and words. You will be caught if you are copying articles. Maybe not this time or the next but be sure you will be found out and you don’t want to ruin your reputation on something like that.

Article marketing is one of the best ways to get traffic and links to your website. You can use this method alone to build a solid stream of traffic to your site.

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